The play

What it is

A sitewide link is a single backlink placed in a template region - footer, sidebar, blogroll, or partner block - that renders on every page of the host domain. You're not buying one URL; you're buying a position that links from the whole site, including the pages that carry its strongest signals.

Done right, a sitewide link on a relevant, high-traffic host is one of the strongest authority and referral plays available.

They're not the whole campaign. If you need topical breadth across many domains, bulk guest posts is the better fit. Sitewide links work as the depth play on a few hand-picked hosts, not the volume play.

When it fits

When sitewide links are the right call

Sitewide placements earn their risk profile when:

Depth, not breadth

A handful of strong, relevant hosts linking from every page beats a hundred thin one-off posts for trust and stability.

Trust by association

A sitewide link from an established host in your vertical passes its accumulated authority across every page, lending your domain the kind of trust thin one-off links can't.

Anchoring a brand

Branded and naked sitewide links on the right hosts stabilise a profile that's leaning too hard on exact-match.

Selection

How we pick the host

Every sitewide link goes on a host from our own network. When we choose which one carries your link, it has to clear these:

  • Live and indexed. The host is a real, indexed site - not a parked domain. The link sits in the crawled server-side HTML, not injected after load, so search engines actually see it.
  • Stable, site-wide placement. The link renders across every page type and stays put through template changes. Because the host is ours, it doesn't vanish on someone else's redesign.
  • Clean link block. We own the host, so we control the footer or sidebar - your link doesn't end up buried in a wall of unrelated paid links that dilutes it and raises the footprint for everyone in it.
  • Flexible anchors. Branded, naked, or money - your call. We'll flag a choice that looks risky for grey niches, but you decide the anchor.
How it works

Process

  1. Brief. You send target pages, anchor preferences, GEO, and any exclusions (competitors, existing partners, domains you don't want).
  2. Examples. Want to see the kind of hosts before you commit? Ask the manager and we'll show you sample placements that fit your niche.
  3. Selection. Once you brief us, we pick the most relevant and currently available hosts from our own network that match your topic and GEO.
  4. Placement. The link goes live sitewide. Same-day starts are normal and most first placements land within days - we're not waiting on outreach replies, the inventory is ours.
  5. Verification and report. Before we hand over the data, we confirm each link renders in the source HTML across page types, with the right anchor and target. Spot something off later? Message the manager and we replace it.
Deliverables

Deliverables and timelines

  • Per-placement record: host URL, anchor, target URL.
  • Raw data - exportable, verifiable in your own tooling, no proprietary scoring.
  • Direct manager - no ticket queue, no shared inbox.
  • Free replacement if a placement doesn't hold up - just flag it.

Fast by default. Same-day starts are normal and most projects see their first placements within days, because every host is part of our own network - no outreach, no waiting on third parties. Large volumes and hard GEOs can stretch the timeline; the manager gives you the real window once we see the brief.

Depth vs breadth

Sitewide links or bulk guest posts?

Two different jobs - and most operators run both. Sitewide for depth on a set of strong hosts, bulk guest posts for topical breadth at volume.

Sitewide links

Depth. A set of relevant hosts from our own network linking from every page - site-wide presence and link equity from each placement. Anchors your call, fast turnaround, free replacement if one doesn't hold. This is the page you're on.

Bulk guest posts

Breadth. Guest posts and dofollow backlinks at volume across our owned network - topical coverage and fast authority when you need scale.

See bulk guest posts

Want depth on the right hosts?

Send the manager your target pages and anchor list on Telegram. You'll get a realistic scope - including which anchors we'd refuse to run sitewide - the same day.